CZ Binance $2M ASTER Investment Signals Major Conviction in BNB Chain
A rare personal investment by Binance's founder has sent a token soaring, raising questions about his long-term strategy for the BNB Chain ecosystem and beyond.


Furedata - Changpeng Zhao, the founder of Binance, recently announced a personal acquisition of two million ASTER tokens. This public disclosure was unusual, as Zhao seldom reveals his individual crypto investments, immediately capturing the community’s attention and sparking widespread discussion about his motivations.
He shared a wallet screenshot indicating the tokens were procured at a market rate near $0.91 each, valuing the transaction at approximately $2 million. Zhao likened this investment to his original BNB acquisition, suggesting a firm, long-term belief in the asset's potential.
Zhao's announcement had an immediate, powerful effect on ASTER's market performance. Information from BeinCrypto (November 3, 2025), reveals the token's value escalated by nearly 30 percent to a multi-week peak of $1.17, reversing a recent 38% downturn and renewing investor confidence.
The timing of this purchase notably coincided with recent protocol enhancements from the Aster team. Just days prior, the project detailed significant refinements to its S3 buyback and airdrop mechanisms, adding another layer of context to Zhao's investment decision.
Under the updated framework, fifty percent of all S2 and S3 buybacks are permanently burned, which reduces the total token supply. The remaining portion is sent to a locked airdrop wallet, thereby decreasing the circulating supply while earmarking tokens for future distribution.
Crypto analyst AB Kuai Dong highlighted the rarity of Zhao making such a public, on-chain purchase. He speculated whether this modest $2 million investment could foreshadow larger acquisitions of other projects built upon the BNB Chain, given Zhao's substantial personal wealth.
The analyst further emphasized Zhao’s significant influence, noting his position as a top voice on Twitter whose actions consistently sway market perceptions. His direct financial support could therefore greatly enhance the credibility and appeal of the entire BNB Chain ecosystem, attracting new capital.
This sentiment was echoed by Andrew Kang of Mechanism Capital. He remarked on the event’s importance, pointing out that Zhao had previously only ever disclosed personal holdings of Bitcoin and BNB, making this new public acquisition particularly significant for market observers.